I probably don't need to tell you that writing is a major pain point for many entrepreneurs and small business owners.
It takes forever. Can cause serious angst. And leaves very smart people going in circles for days. Which is an inconvenient truth considering there's more pressure on us than ever to produce content (thanks, social media.)
Many people for whom writing does not come easily (mistakenly, but understandably) think they're just not great at writing. But the truth is, there’s a decent – if not fantastic – writer in just about all of us.
It's just that the vast majority are going about it wrong. The crux of the problem is one simple - but critical - mistake...
Happy September, my friends. This is my favourite month - I love the crisp air, the return to routine, and the new beginning it offers.
I think it's a great time to re-visit your goals for the year (four months left!) and perhaps think about setting some new ones. I've got a long to-do list for my own business this fall - and I'm very happy to have crossed a major one off earlier this week: I finally took my own advice and sent out my first-ever e-newsletter. You can read it here.
Janet Nielsen is a communicator with a passion for helping small businesses succeed.